Description
After Completing This Course You Will Be Able To
Identify what triggers humans to want to make purchases
Design for the cognitive load and understand the psychology behind popular persuasion techniques
Identify and optimize powerful Calls To Action (CTAs)
Write compelling copy on your site
Apply pro strategies to counter cart abandonment
How to practice testing and iteration to maximize the effect of your marketing techniques
About This Course
More than a million stores now use the Shopify platform but it’s not as simple as designing a standard store and hoping to make sales. Now, you can design a Shopify store that is optimized for the ultimate user experience and that is geared to increase conversion with this professional course that covers all of the Shopify design basics.
In this course, you’ll learn about design psychology and how to identify the optimal time to ask the user to act, write compelling copy that encourages action and how to maximize the effectiveness of your newfound techniques through testing and iteration.
By the end of this course, you will be able to create a high-converting Shopify store, ensuring that your storefront allows for customer retention and growth.
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What You Will Learn
Logical decision making and what drives humans to make decisions the way they make them
How to create great product descriptions
How to build a successful business with outsourcing
Expert design principle techniques
Principles of testing and iteration including A-B and multivariate testing techniques
Why Learn With Damiano Raveenthiran?
Shopify expert, entrepreneur and eCommerce whizz with 10+ years of industry experience & high-profile clients such as Panasonic and Dyson. He has been a Fiverr Pro seller for 3+ years with 1k+ clients globally.
Who Is This Course For?
E-commerce stores using Shopify and looking to increase their conversion
Freelancers already working with Shopify store design
Entrepreneurs and business owners who want to elevate their Shopify stores
Digital marketers who want to enhance their Shopify skills
People with previous experience in Shopify
People who have completed Damiano’s Shopify Fundamentals course
Requirements
Previous experience with setting up a Shopify store and navigating the admin with ease
Access to Internet
Computer / Laptop / Mobile Device
What Is Included?
Immediate unlimited access to course materials
30-day money-back guarantee
Exercises and quizzes to help you put theory into practice
English Closed Captions
Suitable for mobile or desktop
A badge to showcase your expertise on your profile page upon completion
