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Why That Worked #32: Southwest—The Genius of ‘Bags Fly Free’ and What Happened When It Changed (RE-RELEASE)
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Why That Worked #31: Airbnb—The Brilliant Strategy Behind Their New Messaging Campaign (RE-RELEASE)
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Why That Worked #30: AI with Jay Owen—How Smart Businesses Use It Without Losing the Human Touch
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Why That Worked #29: Infomercials—What OxiClean & Shamwow Can Teach Us About Messaging That Sells
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Why That Worked #28: John Mark McMillan—How to Make Promotion a Part of the Creative Process
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Why That Worked #27: Bombas—The Shark Tank Pitch That Got Everything Right (And What Businesses Can Learn From It)
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Why That Worked #26: Dan Go—The Fitness Coach Who Built a Mega Brand by Niching Down
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Why That Worked #25: Annie F. Downs—The Strategy Behind Her Breakthrough Personal Brand
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Why That Worked #24: Pass/Fail—Breaking Down the Best and Worst in Branding
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Why That Worked #23: Dadville—The New Rules of Being a Great Dad
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Why That Worked #22: Seizing the Moment—Lessons from Nike’s Viral Scheffler Ad
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Why That Worked #21: Slate—Why This $20K Truck Is Getting All the Attention
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Why That Worked #20: Snipd—What Your Brand Name is Really Saying to Customers
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Why That Worked #19: Magic Spoon—How One Tagline Dethroned Sugar and Disrupted a $65B Industry
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Why That Worked #18: Southwest—The Genius of ‘Bags Fly Free’ and What Happened When It Changed
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Why That Worked #17: Annoying Ads—The Dumbest Campaigns That Won Your Attention and Made Millions
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Why That Worked #16: Airbnb—The Brilliant Strategy Behind Their New Messaging Campaign
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Why That Worked #15: Morning Routines—The NEW Way To Create A Morning Routine In 2025
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Why That Worked #14: Simplicity—Why a “Less Is More” Approach Can Make Anything More Effective
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Why That Worked #13: Marriage—The Truth About What Makes Love Work Long-Term (ft. Johnnyswim)
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Why That Worked #12: Nostalgia—The Hidden Force That Makes Brands Feel Iconic
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Why That Worked #11: Starbucks—The Brand that Changed How the World Drinks Coffee
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Why That Worked #10: Reality TV—Why We're Obsessed with Chaos (And What It's Actually Doing to Our Brains!)
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Why That Worked #9: Michelin Star—How a Tire Company Created the Most Prestigious Award in Food
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Why That Worked #8: Amazon—The Crazy Business Strategies that Rewired Our Brains and Changed Shopping Forever
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Why That Worked #7: Comedians—The Science and Strategy Behind the Funniest People on Earth
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Why That Worked #6: Valentine’s Day—The Surprising Economics and Evolution of Love’s Biggest Day
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Why That Worked #5: Stories—The Survival Tool Hardwired into Every Human
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Why That Worked #4: Football—Why It Became America’s Favorite Ritual
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Why That Worked #3: Thought Leaders—How Innovative Thinkers Build a Following and Shape Modern Culture
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Why That Worked #2: Top Gun Maverick—The Strategy Behind Its Billion-Dollar Success
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Why That Worked #1: Frameworks—The Invisible Structure Behind Every Great Idea
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Why That Worked PREVIEW—A New Podcast You Can’t Miss
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Our Final Episode of Marketing Made Simple—A Celebration of Gratitude and Growth
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5 Minute Marketing Challenge—Be the Guide Your Customers Need
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5 Minute Marketing Challenge—Solve Your Customer’s Problems
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5 Minute Marketing Challenge—What Do My Customers Want?
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Talkin’ Shop—How Clear Messaging Unlocks Growth for Complex Tech Brands
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Talkin’ Shop—The Counterintuitive Way to Thrive in Crowded Industries
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Talkin’ Shop—Why Your Nonprofit's Message Isn’t Connecting (And How to Fix It)
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Talkin' Shop—The Power of Being Your Authentic Self in Coaching (And Why Buzzwords Just Get in the Way)
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Talkin' Shop—Simple Tricks to Own the Top Spot in Local Search Results
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#179: Talkin' Shop—How to Leverage Your Unique Edge Without Confusing Your Customers
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How to Work with Your ADHD to Boost Focus and Productivity
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Why “Both-And” Thinking is the Future of Leadership
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Ian Cron—What Does Your Enneagram Reveal About Your Marketing Style?
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The Financial Therapy You Didn’t Know You Needed
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Al Andrews—What to Do When Achieving Your Big Goals Leaves You Feeling Empty
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Getting Unstuck—The Brandscript Hack For Nonprofit Marketing
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Getting Unstuck—When to Stop Playing It Safe and Get Bold With Your Marketing
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Getting Unstuck (feat. Amy Porterfield)—Can You Launch Your Online Course with Zero Audience?
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Getting Unstuck—How to Keep Your Customers Interested After the Initial Hype Dies Down
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Getting Unstuck—What Should You Do When Haters Cause a PR Nightmare for Your Brand?
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Getting Unstuck—How to Fund Your Startup When You're Strapped for Cash
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Getting Unstuck—How to Find Your Tribe and Market to a Niche Audience
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Getting Unstuck—Your Website's Secret Flaws (And How to Find Them)
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Getting Unstuck—Solving the Lead Generation Puzzle
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Getting Unstuck—6 Tips to Deliver a Better Presentation that Closes More Sales
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Get Your Audience From “Don’t Care” to “Buy Now” With Better Copy
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Let’s Have a Heart to Heart—How Is Your Well-Being Affecting Your Creative Work?
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How to Handle Objections the StoryBrand Way
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From Local to Global—How to Adapt Your Message for International Audiences
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From Complicated to Concise—The Formula for a Flawless Marketing Pitch
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The Right Way to Woo Your Customers (And Keep Them Coming Back For More)
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How to Turn Sales Team Feedback into Marketing Gold
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How to Convert Customers Stuck On the Fence
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Trying to Go Viral? Consistent Marketing is a Smarter Long-Term Strategy (And Here's Why)
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Why Your Brand Story Should Be Less About You And More About Your Customer
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What's More Important in Your Website: Substance or Style?
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How to Win Attention in a Distracted World
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How to Keep (and Captivate) the Attention of Prospective Customers
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The Resource-Wasting Pitfalls of Hasty Marketing and How to Avoid Them
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Get Win-Win Secrets from the Top Marketing Pros
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The Power of a One-Liner to Unite Your Team and Transform Your Marketing
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StoryBrand for Artists—How to Sell Your Art Without Selling Out
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Behind the Scenes of a Viral Phenomenon—Jungle’s Marketing Strategy
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Rory Vaden—How to Balance Building Your Personal and Professional Brands on Social Media
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Quenching Thirst, Winning Hearts—How Liquid I.V. Is Using Marketing to Shake Up the Beverage World
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Can Teaming Up with Influencers Really Transform Your Brand?
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Is It Time to Launch Your Lucrative Coaching Career? (Business Made Simple Podcast REPLAY)
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Jeremy Cowart—How to Push Through Creative Struggles
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Coach Builder Limited Series PREVIEW—Your First Step to Starting a Successful Coaching Business
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Inclusivity in Action—How Are You Showing Up For Your Customers?
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Inclusive Marketing—How to Make More of Your Customers Feel Seen
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Turn Your Expertise Into a Thriving Coaching Business—New Business Made Simple Limited Series Coming February 6!
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Webinar Woes? Here's How to Plan and Execute Them Flawlessly
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Amy Porterfield—Are You Sitting on a Digital Course Goldmine?
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Goal-Setting Genius—How to Use the KISS Method in Your Marketing
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Michael Hyatt—The Secret to Setting Better Goals (And Actually Achieving Them!)
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Is Vulnerability a Superpower in Business?
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Ashley Menzies Babatunde—How “Real” Should You Be at Work?
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5 Minute Marketing Challenge—Cast a Vision of Success
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5 Minute Marketing Challenge—Using Failure as Fuel
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5 Minute Marketing Challenge—Crafting Clear and Convincing Calls-to-Action
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5 Minute Marketing Challenge—Give Customers a Clear Plan
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5 Minute Marketing Challenge—Be the Guide Your Customers Need
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5 Minute Marketing Challenge—Solve Your Customer’s Problems
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5 Minute Marketing Challenge—What Do My Customers Want?
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How to Keep Your Marketing Momentum Alive During the Holiday Rush
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How to Stay Genuine in the Age of AI (Insights from INBOUND 2023)
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